Use the Wine Club Membership Analysis Reports to analyze your Club Members' Attrition Rate, Tenure, At Risk Members, Lifetime Value, and overall non club sales.

There are several DTC reports in this Wine Club folder allowing you to drill down and understand the trends of your various Wine Clubs and club members behavior.

Please note that if you have any wine clubs that have been renamed (they previously had a different name) many of the reports in these folders will only display the NEW club name, but be assured the totals of sales for the old club name are included in the totals for the current (and new) club.